General Mills, Inc. (GIS) Earnings Preview

General Mills Inc. (GIS) is a global manufacturer and marketer of branded consumer foods sold through retail stores. The stock is currently trading around $56.29 at the upper end of its 52 week range of $48.32-$57.73. The stock has been outperforming the market this year rallying 5.06% year to date. GIS is scheduled to report earnings before the opening bell tomorrow, and the stock is bullish today rising by $0.22 or 0.39% on the session ahead of the close amidst the Greece troubles.

Over the past 12 quarters GIS has rallied on earnings day 6 times with an average move of 1.98%. The stock appears bullish on a chart going into the release having traded above or in the Ichimoku Cloud for the past few months since early April on the daily bars. Over the past 12 quarters GIS has rallied from earnings to the nearest options expiration 7 times with an average move of 3.13%. The stock looks as if it could continue today’s trend and rip to the upside in today’s session. Investors are looking to see how the company has dealt with strong dollar headwinds. Despite weak food industry trends, management is trying to turn around the business through increased investments in cereal, improve the U.S. yogurt business and driving profits in the better-for-you unit.

The options market is currently implying a move of around $2.15 or 3.8% in GIS by this Friday’s close giving us targets of $54.14 and $58.44.